Thought Leadership
President Lee Formally Inaugurates the Presidential Committee on Popular Culture Exchange
At the inauguration of South Korea’s Presidential Committee on Popular Culture Exchange, President Lee Jae Myung declared that culture is no longer a soft afterthought but a matter of statecraft. Standing alongside J.Y. Park of JYP Entertainment, Lee called for “fan sovereignty”, a vision where fans are not bystanders but co-owners of Korea’s cultural power. The new committee, composed of government and industry leaders, aims to bridge public policy and private creativity, transforming K-culture into a central engine of national growth. In doing so, Lee signaled a paradigm shift: popular culture as diplomacy, fandom as democracy.
Image Credit: Kim Ho-young, Presidential Office Photography Group
‘KPop Demon Hunters’ Shapes South Korea’s Next Wave of Cultural Policy and Economic Growth
From the Sejong Digest 2.0 of the Sejong Society of Washington, D.C. - KPop Demon Hunters, now Netflix’s most watched movie ever, has made waves in economic growth and cultural policy.
Image Credit: NEWS1
BTS Members Return From the Military Amid HYBE’s Corporate Scandal
From the Sejong Digest 2.0 of the Sejong Society of Washington, D.C. - Members of the popular K-pop group BTS reunited after completing their military service. This reunion came as the HYBE chairman was under fire for a corruption probe.
Image Credit: Lee Jin-man, AP